At Central, we sell a variety of products that are dependent on the season. Turf and fertilizer applications are dictated by the temperature, amount of sunlight and time of year. Putting down a pre-emergent in the fall would have no effect and leave your customers wondering why you would ever apply this at a time of year when you will …
Top 4 Customer Service & Communication Trends for Small Businesses in 2024
As a small business owner, you know that providing excellent customer service is essential to your success. But what customer service trends should you be aware of in the upcoming year? Here are the top four trends to watch, including AI: 1. Increased Focus on Personalized Experiences In 2024 customers will want to feel more valued, especially when seeking services. …
Mastering The Art of Lighting Sales: 5 Essential Steps
For contractors in the lighting industry, successful sales aren’t just about closing deals; they’re about creating and delivering the perfect lighting solutions that illuminate spaces and lives. Whether you’re an experienced contractor or just starting in the business, a structured approach to lighting sales can make all the difference. In this article, we’ll explore the five essential steps to master …
Fall into Social Media: 4 Tips for The Season
It is vital to the success of any business to maintain connections with their customers year round. But the fall season presents both challenges and opportunities for doing just that. On the one hand, summer comes to an end, and customers have less time and interest in upkeep of their outdoor spaces. However, as the days get shorter and colder, …
6 Benefits of Fall Fertilization
Turfgrass management is a year-round endeavor, with each season presenting unique challenges and opportunities. One of the most critical periods in turfgrass management is the fall season. Fall fertilization, in particular, plays a pivotal role in preparing the turf for winter dormancy and ensuring a healthy, vibrant lawn in the spring. We will explore the benefits of fall turf fertilization, …
Pop-Up Emitters: The Perfect Solution
When it comes to discharging a drainage system, no one part is more accepted and widely used than a pop-up emitter. As one of the country’s top selling wholesale distributors, Central Turf & Irrigation Supply sees pop up emitters as one of the most important drainage items at Central and the “set it and forget it” approach of one emitter …
How Choosing the Proper MR16 LED Lamps Can Boost Your Business
It’s no secret that creating a functional and fundamentally sound lighting system requires much more than just choosing some lighting fixtures and powering them up. Quantity, fixture placement, and making sure the system is correctly engineered, are all major factors that should be considered when planning out a lighting project. This being said, it seems that the most critical factor …
7 Tips to Ensure Your Call-to-Actions are Working For You
You may have heard the term “Call to Action” or CTA thrown around a lot. But what does this really mean and why is it important for your business? In this article we will walk you through CTA’s and how small improvements in the techniques you use to market your services can have amazing results in driving sales. A call-to-action, …
Painpoints & Solutions: Managing Cash Flow with Strategic Purchasing
Another season’s end is almost in sight for turf and ornamental professionals across the country. The industry has its sights on finishing strong for the 2023 season. While some of the same challenges remained in place, other new challenges surfaced. Supply chain disruptions for the most part eased in our industry, especially into the late spring and onward. This enabled …
The 3 Best Options for Managing Surface Water
Surface water is one of the largest nuisances you will find when identifying drainage issues. The most obvious clue will always be the appearance of standing water that lingers for days after a rain event. Another clue to look for is the feeling of a “squishy” or saturated area of lawn. This area will often be completely soaked; meaning that …