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The Importance of the Follow-Up, and the Art of Doing it Well

We have all been there. You send out a ton of proposals, and then get busy doing other things. Whether you are an independent contractor, a company with a fleet of trucks, or even a wholesaler… there are always proposals, with the right follow-up, that could become sales. Don’t let these missed opportunities become lost revenue just because you never …

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Ask the Experts: Healthy Soil – What Is it, and How to Achieve It?

What’s the number one priority when growing and managing turf and landscapes? We checked in with John Huber, our Sustainable Products Leader and a 35-year veteran of the Green Industry to learn more. “I’ll give you a hint. It rhymes with toil,” says John. 1. What Makes Healthy Soil? Soils are similar to our bodies. A healthy soil requires a …

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4 Solutions to Questions Commercial Contractors Face at the Start of The Season

As the irrigation season ramps up, commercial contractors are busy with start-ups and a backlog of installation work from the winter months.  We checked in with Dave Shane, our Commercial Sales Manager, to discuss several common questions commercial contractors face on a regular basis in design/build installation work and various solutions. 1. Question: Should I install a master valve? Answer: …

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3 Tips for Early-Season Marketing and Communication

With spring almost here, it’s time to ensure your business is fully prepared for the season. Just as crucial as making sure your equipment and staffing are ready, is making sure your marketing and communications are also ready. Keeping your customers up-to-date on changes in service or hours, notifying them of new and essential services that you have available (such …

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Fertilizer—Why Has My Price Gone Up From Last Year?

The “Perfect Storm” We have seen prices of fertilizer rise dramatically over the last year, but why? There are several factors that go into why prices have increased, culminating in where we are today. In hindsight, 2021 was actually the beginning of this “perfect storm” for price increases. 1. Urea Natural Disasters As you may or may not know, urea …

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4 Tips for Adding Value to Your Commercial Irrigation Job Bid

Creating design/builds for commercial irrigation projects can feel like walking a tight rope. You need to find balance between overdesigning, which has the potential to price you out of the market, and under-designing where you may not meet a client’s needs or expectations. When you find the right balance, the opportunity is tremendous and will allow you to outperform and …

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3 Steps to Reach Every Customer with the Right Message

In March we feel awakened to the sense that Spring is on it’s way! There are more daylight hours when we wake and when we end our day, as well as warmer temperatures with the sights and sounds of melting snow and birds returning. Even for those in areas of the country where the winters are mild, the sense that …

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The Great Resignation vs The Great Re-Shuffle: How Will It Impact the Green Industry?

By now mostly everyone has heard of the term “The Great Resignation”, a phrase which came into our conversations during the COVID-19 pandemic as millions of people left their current places of employment. Whether due to illness, remote work, or childcare issues… many people needed or wanted a change. According to Microsoft’s 2021 Work Trend Index, more than 40% of the global …

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Fertilizer Frenzy: Why It’s Happening & What You Can Do To Get Ahead

How will you react to the dramatic price increases on fertilizer and other commodities? Besides raising your prices and scrambling to find an affordable, effective fertilizer, what are your plans to retain customers and grow your business? We checked in with John Huber, our Sustainable Products Manager and a 35 year veteran of the green industry, to learn more. How …