As outdoor living continues to change, homeowners are constantly seeking new ways to enhance their outdoor spaces. This season, we are focusing on four new trends that are shaping the outdoor living market: audio systems, ledge lighting for hardscapes, pre-Labor Day paver cleaning, and the artificial turf. Below we explore how these trends can transform your clients outdoor areas and most importantly, how it can boost your sales.
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Immersive Outdoor Audio Systems
Property owners are realizing how much integrated audio can elevate their outdoor living spaces. They are built into the unique landscape of a property and allow for more control over sound.
Why Customers Love It:
– Weather-Resistant Equipment: Designed to withstand the elements, these systems ensure longevity and consistent performance.
– High-Quality Sound: With strategically placed speakers, the audio quality can rival that of indoor setups, providing a rich and immersive listening experience.
– Smart Integration: Many systems are compatible with smart home devices, such as Amazon Alexa or Google Home, allowing for tailored control via smartphone or voice commands.
How It Boosts Your Business
– Easy Upsell: If you are already working on a homeowners property, you have an opportunity to explain the benefits of installing an outdoor audio system. If it is somethi ng
– No Extra Tools Needed: Installation of outdoor audio systems rarely requires tools that your crew doesn’t already have on hand.
– High Profit Margin: Outdoor audio systems offer contractors some of the best profit margins in the business, making this service well worth your team’s time.
Whether it’s for a summer party or a peaceful evening, an advanced outdoor audio system can greatly enhance your clients’ outdoor living experience across a variety of occasions.
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Ledge Lighting for Hardscapes
Ledge lighting is a subtle yet powerful way to illuminate outdoor hardscapes such as retaining walls, seating areas, and pathways.
Why Customers Love It:
– Enhanced Ambiance: Soft, understated lighting can create a warm and inviting atmosphere.
– Safety: Properly lit pathways and steps reduce the risk of accidents during evening gatherings.
– Aesthetic Appeal: Ledge lighting pairs well with the architectural features of one’s hardscape designs, adding depth and dimension to your outdoor space.
How It Boosts Your Business
– Easier For Your Crew: Installing ledge lighting as you lay down pavers allows your team to place wiring out of site, with less drilling.
– The Perfect Upgrade: Installation of ledge lighting perfectly compliments other outdoor living services you may provide. This creates an easy oppurtunity to seel your customer on an upgrade for their outdoor space.
– Your Team Has The Know-How: Your team likely already knows how to install lighting fixtures, which allows you to add this distinct service while requiring minimal additional training.
With proper installation, ledge lighting can elevate your client’s backyard into a beautifully lit haven perfect for any occasion.
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Pre-Labor Day Paver Cleaning
Labor Day marks the end of summer and often the last big outdoor celebration before fall. Ensuring your client’s pavers are clean and well-maintained can make a significant difference to the appearance and longevity of their outdoor surfaces.
Why Customers Love It:
– Enhanced Appearance: Clean pavers look more vibrant and inviting, crafting a perfect environment for your Labor Day gathering.
– Prevention of Damage: Regular cleaning prevents the buildup of mold, mildew, and stains, which can cause long-term visual and structural damage to pavers.
– Ease of Maintenance: A thorough cleaning makes it easier to spot and address any repairs that may be needed before the cooler weather sets in.
How It Boosts Your Business
– Creates Additional Touchpoint: Connecting with a customer before Labor Day allows you to discuss fall services that you think would benefit their property, and helps you create more sales opportunities.
– Lock In A Maintenance Contract: Getting your client to commit to a strategic maintenance plan not only addresses their needs, but creates a new revenu stream.
Investing a little time in cleaning pavers can ensure your clients outdoor space looks its best for the holiday and beyond.
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The Rise of Artificial Turf
Synthetic turf is quickly becoming a popular choice for homeowners. It is now an alternative to traditional lawns without the upkeep.
Why Customers Love It:
– Low Maintenance: No mowing, watering, or fertilizing at all. Artificial turf requires minimal maintenance, saving many hours of time and effort.
– Durability: Modern artificial turf is designed to withstand heavy foot traffic and various weather conditions, ensuring a long-lasting green space.
– Eco-Friendly: By eliminating the need for water, pesticides, and fertilizers, artificial turf is a sustainable choice that reduces your environmental footprint.
How It Boosts Your Business
– Provides Diversification: Since some property owners are opting to use synthetic turf, diversifying allows you to recover lost business from your typical landscaping and turf-based services.
– High Profit Margin: Artificial turf installation offers high profit margins for businesses that can execute it well. It continues to be one of the most lucrative up and coming services.
– Less Labor: Placing artificial turf in strategic locations, allows your crew to reduce time spent on the problem areas of a property.
Ideal for areas where natural grass struggles to thrive, artificial turf can provide a beautiful and practical solution for your clients outdoor living needs.
Conclusion
Embracing these trends can elevate your business, and make your customers properties more enjoyable, functional, and visually appealing. Stay ahead of the curve and transform your client’s backyard into the perfect outdoor living area with Central’s help! With Same-Day Delivery, Subject Matter Experts and so many more resources we can be a partner in helping you achieve success.